DITA Eyewear has announced the launch of two limited-edition sunglasses, celebrating the legacies of two of the world’s most enduring icons, Elvis Presley and Marilyn Monroe. The company, known for its luxury and innovative designs, is releasing the MM.100 and the GRAND-DECADE frames, marketed as “The Only Eyewear Worthy of Legends.”
The MM.100: A Tribute to Marilyn Monroe
The MM.100 frame honors what would have been Marilyn Monroe’s 100th birthday. The sunglasses feature a modern take on her classic cat-eye silhouette, with intricate detailing and a wirecore designed to resemble diamonds, a nod to her famous song, “Diamonds Are a Girl’s Best Friend.” Handcrafted with luxurious Japanese acetate, the frame is designed to capture her timeless glamour and influence. The MM.100 is available in several colors, including Satin Apricot, Khaki Crystal, Dreamy Red Swirl, and Black.
The GRAND-DECADE: A Tribute to Elvis Presley
In honor of his 90th birthday, DITA has reimagined the GRAND-DECADE frame to pay tribute to Elvis Presley’s electrifying presence and timeless style. The oversized aviator frame seamlessly blends titanium, enamel, and acetate, with striking details that echo his legendary aesthetic. The design includes a floating crown bridge with wire mesh accents, intricate enamel inlays, and his iconic TCB logo. This frame is presented as a symbol of individuality and the spirit of Rock & Roll. The GRAND-DECADE comes in two distinct colors: a Black frame with 22K Gold Plating and a Khaki Crystal frame with Antique Silver and White Gold.
Both limited-edition frames are presented in an exclusive box, complete with an insert card describing the product and a custom cleaning cloth. DITA Eyewear, founded in 1995, has a reputation for its meticulous design and has cultivated a cult following among celebrities and fashion insiders.