Multiplatinum artist, entrepreneur, and New York Times best-selling author Earl “E-40” Stevens kicked off Black Business Month by launching his new wine brand, ON1 Infusion Wine. The debut includes five fruit-infused Moscato flavors: Mango, Mixed Berry, Peach, Pineapple, and Strawberry.
Available at earlstevensselections.com for an estimated $10.99, ON1 will roll out to retailers nationwide in the coming months. Each flavor is vinted and bottled in Napa, California, with an ABV of 16 percent, delivering a rich experience for both wine lovers and cocktail fans.
E-40 created ON1 to reach a wider audience with premium quality at an accessible price. The tropical flavors can be enjoyed on their own or blended for a custom sweet mix.
“Launching ON1 Infusion Wine is the perfect way to celebrate Black Business Month and Black ownership,” E-40 said. “I wanted to introduce a new, high-proof flavored wine that offers quality, delivers on taste and reaches a wider audience of consumers. Whether you’re new to wine or a seasoned sipper, ON1 is for the perfect drink to turn any occasion into a celebration.”
ON1 joins E-40’s extensive beverage portfolio, which includes E. Cuarenta Tequila, Tycoon Cognac, Kuiper Belt Bourbon and Gin, Tycoon Vodka, Earl Stevens Selections wines, Sluricane pre-mixed cocktails, and E. Cuarenta Cerveza lager.
Beyond beverages, E-40 runs “Goon With The Spoon,” a food brand offering sausages, burritos, and ice cream. He is also co-owner of The Lumpia Company, a Filipino food business with a restaurant in Oakland, a stand at Oracle Park, and a San Francisco food truck.