Grammy-nominated rapper Fabolous took the stage at the Somewhere Nowhere rooftop last night to celebrate the official launch of cannabis brand Jeeter in New York State. The brand, which is the number one cannabis pre-roll in North America and counts NBA superstar Dwyane Wade as an investor, entered New York stores last Friday, September 5.
The exclusive event highlights Jeeter’s continued strategy of merging cannabis with entertainment culture. The brand has previously hosted star-studded events with artists like Busta Rhymes and Big Sean, and has collaborated with figures such as Dwyane Wade and NFL icon Ricky Williams. The celebration marks a new milestone for the company as it expands its footprint on the East Coast.